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Split Finishes Number One at Weekend Box Office with $40 Million Dollar Take

According to Variety, Split, the psychological horror thriller by M. Night Shyamalan, finished first at the box office with $40.2 million in ticket sales, exceeding industry estimates by roughly $20 million dollars.

Shyamalan has become a director who can once again turn a profit for studios after a pair of disasterous big budget failures in the form of After Earth and Avatar: The Last Airbender.  Things got so bad for the formerly trendy director, that Shyamalan even took a break from directing to write a book about school reform entitled I Got Schooled, hoping to cash in on the state and federal money available to would-be “saviors” of education.

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The Bye Bye Man Finishes Fifth at Weekend Box Office, Underworld: Blood Wars Slips

The Bye Bye Man finished in fifth place at the box office for the weekend of January 13, 2017, taking in an estimated $13,378,000.  While the placement doesn’t seem like much of an accomplishment, it was in fact the highest grossing new film of the weekend, beating fellow newcomers Patriot’s Day, Monster Trucks, and Sleepless.  The film capitalized on a primarily female and under 25 audience to double its budget in the first three days of release.

While this is a solid opening for a horror film in January, the level of competition gets stiffer next week, and the rest of the month.  M. Night Shyamalan’s  horror thriller Split will be released next weekend with the same target audience in mind, greatly reducing The Bye Bye Man’s staying power at the box office.  Also contributing to a potential steep decline for the film is the fact that the film earned a “C” Cinema Score and  a 28% critic’s score on Rotten Tomatoes.      

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IFC’s Don’t Knock Twice Enters an Already Jam Packed Winter Horror Schedule

As recently reported by Horror News Network, January and February’s release schedule is chock full of horror films.  Well, fans, get ready for one more: Don’t Knock Twice.  The film stars Katee Sackhoff (Battlestar Galactica), Lucy Boynton (Sing Street), and Javier Botet (Conjuring 2) and directed by Caradog W. James (The Machine). With a description straight from the school of William Castle hucksterism (“This wild supernatural shocker delivers a barrage of nonstop jolts and searing nightmare images”), the film promises more supernatural scares in the vein of current release The Bye Bye Man.

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Underworld 5: Blood Wars Finishes Fourth at Weekend Box Office

Kicking off a very busy January and February for horror fans, Underworld 5: Blood Wars finished 4th at the weekend box office with just over $13 million dollars.

The total is the lowest opening in the history of the franchise, but not an unexpected one with stiff competition from “Space Race” drama Hidden Figures which narrowly beat Star Wars: Rogue One to finish in first place with $22,800, 057 at theaters this weekend.  In comparison, the fourth installment in the Underworld franchise (2012’s Underworld Awakening) opened with a $25 million dollar take at the box office (and slightly better reviews-if you care about a 26% positive Rotten Tomatoes aggregate score vs a 20% score for the latest entry).

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Final Bye Bye Man Trailer Released

The final trailer for The Bye Bye Man was released today.  The film is due to be released on Friday January 13th, 2017.

The film is directed by Stacy Title, who last stepped behind the camera for 2006’s Snoop Dogg’s Hood of Horror.

The Bye Bye Man stars Douglas Smith, best known for his role as Gary (Xavier) in the short-lived HBO series Vinyl.  Fans of Vinyl will remember Smith as the lounge singer who is “discovered” by Ray Romano’s Zak Yankovich while singing a version of David Bowie’s “Life on Mars”.

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