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‘Happy Death Day’ Celebrates Box Office Victory

Universal’s Happy Death Day “blew out the candles” on their competition this weekend, finishing with the top spot at the box office.

The Pg-13 horror version of Groundhog Day attracted a teen audience drawn in by the young cast and fairly positive reviews (the film scored a 64% rating on Rotten Tomatoes) to take the title this weekend with an estimated $26.5 million, and it has the chance to add more next weekend as film-goers search for more scares in the month of October.  The film’s budget came in under $5 million, so it is all gravy at this point forward for Universal. read more